Analyst Report

Gartner: Prepare to Monetize Data From the Internet of Things

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"CEOs, business executives (e.g., CMOs) and data and analytics leaders increasingly understand that Internet of Things solutions can be transformational. For many, the real value is in finding ways to monetize the data generated by "things" — and this requires preparation and new approaches."*

Read this paper from Gartner to discover the challenges business leaders and their organizations face as they prepare to build data products for monetization -- and recommendations for a smooth transition.

*Gartner, Prepare to Monetize Data from the Internet of Things, Ted Friedman, Douglas Laney, Jim Hare, September 8 2016

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