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GoodData Launches Support for Location Intelligence
New Geo-Mapping Capabilities Provide Companies with Location-Based Business Insights
SAN FRANCISCO, July, 3, 2020 — GoodData®, a leading global analytics company, announced today new geo-mapping capabilities to better meet the needs of companies seeking location data analytics to inform strategic decision making.
This new set of analytical visualizations, analytics, and modeling techniques results in GoodData providing the most advanced support for geolocation in the analytics industry for market trends evaluation, site selection, asset tracking and monitoring, and other core business needs. The examples of location-based business insights include COVID-19 infections, economic shifts by geography, election results, unemployment trends, and even contact tracing as efforts ramp up to battle COVID-19.
“We are quickly moving into a world where essentially all data is geo-tagged for location intelligence,” says Roman Stanek, GoodData Founder, and CEO. “The rise of IoT, smartphones, Bluetooth, and other wireless technologies gives businesses completely new perspectives into their operations and risks and our new capabilities lead this trend.”
GoodData has recently shown the power of geographical data in a global analytics joint effort with Emarsys. COVID-19 Commerce Insights Tracker tracks daily consumer spending online around the world in key sectors.
The geo-mapping capabilities are seamlessly integrated into the GoodData Platform workflows and tools and GoodData customers can take advantage of these new capabilities today.
About GoodData
GoodData is an AI-native decision intelligence platform built to help enterprises turn trusted data into confident action. Designed for governed, scalable analytics, GoodData enables organizations to operationalize insights, automate decisions, and embed intelligence directly into products and business workflows.
With a composable architecture and a governed semantic layer at its core, GoodData ensures AI-powered analytics are transparent, auditable, and aligned with how enterprises define and trust their data. Organizations use GoodData to move from insight to impact faster, while maintaining enterprise-grade security, governance, and performance.
GoodData serves over 123,000 of the world’s leading companies and 3.9 million users, helping enterprises close the gap between data and decision-making.
For more information, visit GoodData's website and follow GoodData on LinkedIn, YouTube, and Medium.
GoodData Contact
Kristyna Vlckova
VP of Growth Marketing
kristyna.vlckova@gooddata.com
