Say Insurance

Mike Terry

GoodData has given us the edge we needed to break into the market while meeting the needs of our users.

Mike Terry Business Analyst, Say Insurance

At a glance

Customer since


Use case

Sales and Marketing

Favorite metric

Retention rate

Best feature

Predictive analytics


  • Saved 2-3 hours creation time per report per week
  • Connected online activity to long- term policy performance
  • Shortened time required to answer data questions
  • More robust reporting, available anywhere

Customer story

Say Insurance, part of Shelter Insurance, is a single-line automotive insurance company that is active in 5 states. They aim to increase the transparency, clarity, and knowledge of the auto insurance buying process for consumers, giving them greater insight into what they can do to reduce their rates, minimize risk, and have more control of their policy. The experience is delivered through an online portal that gives consumers the complete range of information available about their insurance score and coverage options.

Learn how Say Insurance:

  • Makes marketing spend and strategic initiative decisions based on insights customized for each campaign
  • Unifies and joins 5 disparate data sources to provide a 360-degree view of the customer
  • Meets their goals of providing education to consumers while mapping back to purchase

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Related downloads

Case Study