Omnichannel shopping is evolving as ubiquitous consumers create their own paths to purchase and navigate across channels. Consumers today have multiple touch points (online, mobile, and in-store) to inform their purchases. Retailers need to identify opportunities in the physical and online target markets for growth in the new retail landscape.
GoodData is pioneering the new wave of data monetization by helping organizations distribute valuable analytics out to their network of customers and partners. This interactive demo shows examples of how retail analytics will drive growth opportunities for brick and mortar retailers with an online presence.