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The Key to a Happy Customer Partnership: Put Their Name in Lights

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The Key to a Happy Customer Partnership: Put Their Name in Lights

I’ve said it before and this won’t be the last - I have the best job. I get to work with innovative thought leaders who are disrupting the proverbial market. But the best part is developing relationships with our customers and working together to bring about exposure for both their success and our partnership. Ours is truly a partnership, and I absolutely believe that we can’t each be successful if we don’t work together.

I love seeing our customers recognized for their success, be it in print with byline articles, speaking at industry events, or receiving awards. Part of my role as Director of Corporate Communications and Customer Marketing is bringing about positive exposure for both our customers and indirectly GoodData through their success.

For the past three years, I’ve submitted customers to Nucleus Research for their Technology ROI award, and I’m thrilled to share that for the third consecutive year a GoodData customer has taken home an award. In June we learned that Firehouse Subs won an award with a 683% ROI. An interesting note on Firehouse Subs and partnerships; they also worked closely with our partner, Keboola, as a third party deployment team. This is one of many activities we’ve done with Firehouse Subs and I’m so appreciative of the time and effort they put into working with me.

More good news; after reviewing the GoodData submissions, Nucleus Research opted to write two additional case studies and promote them on their website. MediSpend recognized a 139% ROI and GED Testing Service a 63% ROI. Both are customers I’ve had the pleasure to work with on multiple projects as well, including byline articles and speaking at events.

Whenever I’m approached about submitting for an award or speaking opportunity, I review the customer stories within my internal rolodex and fill out the appropriate information. Three years running is proof it’s worth the effort.

Nucleus Research: GoodData Guidebook

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